Tiny Mile

︎ My role: Product Designer
︎ Time: Part-time freelance
Apr 2021 — Jan 2023

This page shows a quick run down of projects I’ve worked on at Tiny Mile. 

Projects
• P2P app design
• Website redesign
• Social media posts
• Presentation templates

Peer to peer (P2P) App Designs

P2P app was created as a way to test our concepts. Tiny Mile was looking for a new use cases as we felt like we were limited when it comes to food delivery and wanted to scale. 

While food delivery business was B2B, we wanted to try B2C use case and designed an web app for users to send items/ packages to their co-worker, friend, or family.

Website Redesign

The website lacked in the character and branding prior to this project. One of the main color that was being used was the light pink (the same color as the robot) where it didn’t create enough contrast to make certain element stand out more. 

I went through different concepts and themes to explore and landed with the dark background. We wanted to give an impression to our users that we are playful, fun and approachable but since we also set the tone that we are serious with what we do (especially with tech and safety) when it comes to the new industry, robot delivery.

The black background also helped the pink robot pops out to people’s eyes and used a bright pink colour for any highlight colors such as icons. For the button color, I didn’t want to use a pink shade since it’s either too light or if it’s bright, it can be mistaken as a red error button. Using an opposite color, purple/ blue harmonized well with the pink and also the dark background.

Social Media Post Designs

Series of social media post for Instagram to engage users to learn about us or the services we provide in a playful way. 

Presentation Template Designs

Created presentation template designs on Google slides as a theme so that it can be shared to the team and have consistent branding when preparing new presentations.